Throughout the sales process, customers want to know that the item they paid for is en route and will arrive as planned. Transactional SMS can be added to eCommerce platforms like as Shopify, Magento, and Zoho to increase their functionality.
Installing web-based SMS solutions into your current sales or marketing software package is now easier than ever. Use SMS functionality, which is regarded as best practice across numerous industries and corporate operations, for:
Automation and customer relationship management
Cybersecurity and data privacy
Support and customer service
Confirmations of orders
Updates on deliveries
With a low cost and smooth integration, transactional SMS can improve and expedite your communications efforts.
Consult SMS experts to improve business correspondence.
Book a live demo with our SMS experts to optimise your communication strategy with transactional SMS.
Transactional SMS: What is it?
Transactional SMS is a powerful communication tool that lets your clients communicate with your business or brand through SMS messages. How it adds value for your customer is the foundation of the transactional element. For instance, this could be shipping information.
An automated method called transactional SMS was created to improve customer happiness and service while decreasing manual intervention.
The use of transactional SMS
Integration with your current CRM or sales software, such as HubSpot, Salesforce, Zapier, WooCommerce, Shopify, Magento, and other top suppliers, is how transactional SMS operates. An SMS API key is used to accomplish this.
Transactional SMSs are sent in accordance with preset protocols. For example, the software sends the consumer an SMS when an ordered item is ready for delivery.
Similar to EDM, transactional SMS is an automated communications system. Individual user information, order numbers, query tickets, and other distinctive identifiers can be included to templates.
How to use transactional SMS in your eCommerce business
Transactional SMS can be used by your eCommerce company to answer inquiries, boost security, and enhance customer support.
Customers can have a simple alternative channel of contact when they join up for your platform by receiving a welcome message via transactional SMS.
Customers can also receive real-time order confirmations and shipping information from your platform. This can reduce payment-related worries and increase excitement for an online order’s arrival.Using automated workflows, transactional SMS assists with booking confirmation and appointment reminders. Customers can easily modify or cancel their reservation with a simple YES or NO response thanks to the simplicity of two-way SMS. As a result, the company can avoid no-shows and manage a hectic schedule.
Transactional SMS has the crucial benefit of enabling extra internet protection. It can be used by clients to generate one-time passwords for two-factor authentication, or 2FA.
With the help of a very powerful OTP API that creates distinct SMS passcodes in accordance with specifications, One-Time Passwords can be used to validate sign-ins and payments. With fraud detection alerts, this second layer of protection also identifies attempts to compromise security in real time.
Transactional SMS’s many benefits
The speed and convenience of transactional SMS is by far its greatest benefit. On average, an SMS may be read in a matter of seconds, and nine out of ten adults never leave their phones unattended.
According to HubSpot, SMS has a much higher open rate than email—98% versus a retail benchmark of 25%. The main cause of this is that spam and junk mail make email less efficient as a channel for transactions. The frequency of “phishing” and other illicit emails, which have further damaged consumer trust, is even worse.
Email may not be instantly delivered to phones based on user selection and notification settings, however SMS is sent straight to the user’s phone.
Business-wise, using API keys to include transactional SMS into your current CRM dashboards and software is simple. With the use of analytics data, you will be able to improve your automation and develop unique triggers.
SMS is an inexpensive substitute that offers a high return on investment by enhancing customer satisfaction and service.
Considerations for transactional SMS
In the wider marketplace, transactional SMS is quickly taking the lead in customer service, answering consumer inquiries, and enhancing consumer security.
Your continuous marketing and engagement operations are streamlined for a low cost and significant return thanks to SMS automation and the simplicity of interaction with eCommerce systems.
Speak with our helpful staff at 1300 883 400 to improve your providing by utilizing Transactional SMS, or begin your trip at smsglobal.com.