Christmas is a time for celebration, giving, and joy. Additionally, it may be a time of worry, disarray, and excessive expenditure. However, the encounter doesn’t have to be tense.
Marketing campaigns and deals are more competitive during the holiday season since there are a lot of businesses vying for customers’ attention, whether it’s Christmas, Hanukkah, or public holidays worldwide.
Personalized SMS marketing campaigns combined with your current marketing initiatives are the ideal approach to market your goods or services with the gift that keeps on giving.
These are some of the greatest methods for incorporating bulk SMS into your company’s operations so that you can profit from the joyous holiday seasons each year.
Motivate clients with exclusive holiday deals
You can use a variety of strategies to entice current or potential clients to visit your website or, if you are a merchant, your physical location. You may provide the following, for instance:
Use a unique promo code, like ‘HOLIDAY22’, throughout the holidays to boost sales of your deals (e.g. Christmas campaign).
In-store or over the phone, say the password “THEONE” to receive a unique surprise offer (such as a Valentine’s Day promotion).
Get an additional gift when you spend more than $50 with [your business].
Use SMS marketing strategies to spread the word and draw in new and current clients because consumers adore bonuses, merchandise, services, and cashbacks.
Use SMS to thank devoted clients.
Take advantage of every holiday season to give your devoted clients extra special deals that are just available to them. Customize your SMS marketing campaigns and use the loyalty referral offer example below to surprise these clients:
Get an additional prize by inviting your loved ones to our event.
Save 30% when you purchase from [your business]. Once your friends and family have seen this offer, use the code ‘GIFTNOW’ to redeem it.
Get $10 off your next purchase over $70 when you bring a guest to our event.
Use personalized SMS messages to boost consumer interaction
Consumers like personalization, so tailor your marketing SMS messages by dividing up your target audience into groups according to their purchasing patterns. This will increase client engagement by keeping your SMS marketing messages relevant to your target audience.
Click Here to Get YOUR 7 Day Free Trial
Use holiday-themed alerts and reminders to keep clients informed.
Automated text reminders for order confirmations, appointments, shipping status, and other holiday-themed alerts can be used to keep clients informed. One of the best ways to grow your SMS subscriber base and enhance revenue is to encourage clients to sign up for SMS messaging.
Provide clients with fantastic offers and incentives
Give your clients the greatest discounts, promotions, and rewards to win their lifelong loyalty. Provide them with exclusive SMS-only offers, coupons, promo codes, discounts, and special seasonal bargains that are sent straight to their phones.
Your marketing initiatives and/or events can incorporate an example of an SMS campaign for the joyous holiday season, like Christmas.
Example of an SMS Campaign: Planning a Christmas Party
Has anyone ever thrown a party for their business or themselves? Getting all of the RSVPs in time and spreading the word are significant aspects of the challenge. It could appear almost impossible.
Like loose coin, social media events—like Facebook events or even Instagram messages—are shared widely. Not everyone has received all of their emails, and sending out hard copies of invitations is so antiquated that we can’t even be certain they will reach the mail in time for a prompt RSVP.
What’s left if we can’t count on emails being read, Facebook events being forgotten, Instagram messages flooding our inboxes, and website pages receiving insufficient traffic? We have never once disregarded our phones’ classic ding or vibration, which signals that we have a crucial communication. The fact that we open all of our SMS texts 98% of the time is more significant.
Use SMS to commemorate any joyous occasion.
With SMS’s ability to expedite business procedures, you can also quickly and easily create a happy experience for your consumers that will make them celebrate with you and have an impact on your company.
Would anyone not want that? To learn how you can engage and delight your consumers for any festive holiday or season, call our global customer success team at 1300 883 400 or get in touch with us at any time.
