How to Use SMS to Significantly Boost Your Black Friday Sales

Now that it’s that time of year again, it’s time to plan your Cyber Monday and Black Friday promotions. SMS is a good tool for Black Friday sales and holiday promos. You may quickly develop customized bulk messages with SMS marketing and distribute them to thousands of clients at once!

You can use Black Friday SMS to promote your Cyber Monday or Black Friday sales. Automate targeted SMS offers during the retail events and schedule personalized messages in the days preceding them. Given how adaptable and dynamic it is, it is not surprising that 75% of customers prefer to receive text messages with exclusive deals.


The statistics show that SMS is the best marketing method.

For boosting visitors and revenue, SMS is one of the best options available! With 36% click-through, SMS has the highest click-through percentage of any marketing channel. The effectiveness of SMS as a communication medium for increasing conversions is demonstrated by the data.

Important statistics for SMS marketing:
The conversation rate on SMS is an astounding 45%.
Compared to other channels, SMS has the highest open rate (98%) of any.
79% of consumers worldwide solely use mobile devices to access coupons and incentives, while 90% of SMS messages are opened within three minutes of being received.
Are you still unsure about whether to use Black Friday SMS messaging promotions?

Expand your contact list, loyalty program, and SMS opt-ins.


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Have a strong marketing database before you start creating a successful Black Friday SMS campaign. Sending texts with discounts and coupons for your holiday sales will increase the number of people that sign up for your loyalty program and SMS message list. Inform clients of forthcoming Black Friday weekend sales, exclusive deals, and more!

Use these SMS marketing opt-in strategies to raise anticipation and click-through rates (CTR):

within the store.
Post advertisements at checkout and throughout your store if you have a physical presence. As an alternative, you may affix posters throughout our neighborhood.

Use an eye-catching banner to promote your Sender ID or Virtual Number and select an opt-in keyword on your website.

Emails for marketing
Use a whole email or make a banner to emphasize joining your contact list.

Social media
Using a virtual number they may text or an opt-in link, pin a post to your social media pages.


Use SMS advertising to persuade clients to act.

An excellent strategy for creating anticipation before the big day is to run Black Friday SMS marketing campaigns. Start by spreading the word about your year-round SMS marketing initiatives.

Because SMS ads build excitement and anticipation for the holiday shopping season, they can help you boost your Black Friday sales and revenue.

During the Black Friday and Cyber Monday weekend, promotions are a terrific opportunity to reward devoted customers and inspire new ones. SMS marketing messages are ideal for increasing visitors to your physical store or eCommerce website.

The best ways to send text messages with Black Friday promotions

Not every SMS marketing message is the same. You must create a plan if you want to have a successful Black Friday SMS marketing campaign this holiday season. Your success may be influenced by delivery schedules, segmentation, and message personalization.

Advice for delivering SMS marketing campaigns: When an SMS is personalized with the recipient’s name or purchase preferences, it works best.
For best targeting, SMS can be divided into distinct groups or users.
For optimal results, SMS campaigns should include a clear call to action, such a CTA button or link.
Send from a 10DLC or dedicated virtual number so that they are aware when you are contacting them.


Which texts are appropriate to send before Cyber Monday and Black Friday?

This holiday season, SMS is essential for increasing sales on Black Friday and Cyber Monday and generating income. With customized text messages based on past client purchases, SMS has demonstrated efficacy in increasing traffic and click-through rates during promotions and holidays such as Mother’s Day, Easter, and Halloween. Additionally, you can encourage customers to make purchases by using SMS to advertise impending sales or in-store incentives.

There are numerous approaches to SMS marketing implementation:

  • Loyalty initiatives, such providing free shipping or extra points to consumers who buy specific products.
  • SMS event notices, such as impending sales or in-store special occasions.
  • SMS competitions with rewards that boost participation and promote additional purchases on Cyber Monday and Black Friday.

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